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What is this event about?
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The Signal-Based Marketing Summit is designed to spread knowledge about this emerging strategy, helping businesses better understand and leverage buyer signals to drive success.
This event is perfect for B2B marketing professionals, sales leaders, and business executives. It’s ideal for teams focused on aligning sales and marketing, refining GTM strategies, and for business owners looking for innovative ways to connect with their target market.
Join us on November 13th, from 9 am to 1 pm PST, for a free, live-streamed virtual event. No matter your schedule, you’ll be able to attend and gain valuable insights into the future of marketing.
Keynote
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Speakers
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Speaking Tracks
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- Understanding Buyer Signals: Gain insights into identifying and capturing buyer intent data that fuel your go-to-market (GTM) and account-based marketing (ABM) strategies. Hear how industry leaders use buyer signals to shape their GTM strategies and create personalized marketing experiences that resonate. Whether you're new to ABM or looking to refine your approach, you’ll learn actionable tactics that drive real results.
- Interpreting Buyer Signals: Dive into the science of decoding buyer behavior and turning data into strategies that drive growth. Leverage insights from top executives who’ve mastered using buyer behavior data. Discover how companies use this data to understand their customer's needs and stay ahead of the competition.
- Orchestrating Buyer Journeys: Learn how to apply buyer signals to craft personalized experiences and align sales and marketing efforts. Simply identifying buyer signals isn’t enough; you need to act on them to create meaningful experiences. This session will showcase real-world examples of companies using buyer intent data to deliver personalized interactions. Walk away with practical steps to ensure every touchpoint is personalized, accelerating your path to closing deals.
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What to Expect
Virtual Event for Marketing and Sales Professionals
30+ Industry Leading Experts
Speakers share insights on critical go-to-market tactics, data-driven strategies, the latest revenue-generating trends, and more.
Speakers share insights on GTM tactics, data-driven strategies, the latest revenue-generating trends, and more.
15+ hours of Recorded Sessions
Learn what tools, technologies, and tactics work for some of the world's leading organizations.
Learn from top industry leaders about tools, technologies, and tactics.
Access to Exclusive Offers and Research
Access the most recent studies and research on demand generation with winning strategies you can implement.
Access the most recent studies and research on demand generation.
PAST FEATURED COMPANIES
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Event registrants may receive communication and offers from vendors and sponsors
Event registrants may receive communication and offers from vendors and sponsors
Copyright @ 2024 Signals - All Rights Reserved
Copyright @ 2024 Signals - All Rights Reserved
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